Cookie Policy – coveragefinderusa.com

Cookie Policy

coveragefinderusa.com

Last Updated: September 4, 2026  |  Effective Date: September 4, 2026

1. Introduction

This Cookie Policy explains how Sanare Lab Ltd ('we', 'us', 'our') uses cookies and similar tracking technologies on coveragefinderusa.com (the 'Website'), an informational and advertising website about U.S. auto insurance.

Read this Policy together with our Privacy Policy, which explains more broadly how we handle personal information, and with our Do Not Sell or Share My Personal Information page, which is the fastest way for U.S. residents to opt out of advertising cookies.

We are registered in the United Kingdom and our Website is directed to U.S. residents. We therefore apply the requirements of the CCPA/CPRA and other U.S. state privacy laws for U.S. visitors, and the UK GDPR, EU GDPR and ePrivacy Directive where they apply.

2. What Are Cookies?

A cookie is a small text file that a website stores on your browser or device when you visit. Cookies are widely used to make websites work, to remember your choices, and to give site owners information about how their site is used.

We also use technologies that work in a similar way:

  • Pixels and web beacons — tiny transparent images or script tags that signal when a page has been viewed or an action completed
  • Local storage and session storage — browser-based storage used to keep state between pages, including your Quiz progress
  • Tracking scripts — JavaScript that records interaction events and passes them to analytics or advertising platforms
  • URL parameters — click identifiers appended to links, used to attribute a visit to a specific advertising campaign

Throughout this Policy we refer to all of these collectively as 'cookies'.

3. How Consent Works — and Why It Differs by Region

Cookie rules differ between the United States and Europe, and our banner behaves differently depending on where you are:

Your Location Model What Happens
United States Notice and opt-out Analytics and advertising cookies may be set on your first visit. You can switch them off at any time through the banner, the 'Cookie Settings' link in the footer, or the Do Not Sell page. We honour Global Privacy Control automatically.
EEA and United Kingdom Prior opt-in consent Only strictly necessary cookies are set before you choose. Nothing else fires until you accept. Refusing is as easy as accepting, and no boxes are pre-ticked.
Elsewhere Opt-out with banner notice We apply the opt-out model unless local law requires prior consent, in which case we apply the stricter standard.
⚠ Continuing to scroll or browse is never treated as consent in the EEA or the United Kingdom. Consent there must be a positive action.

4. Cookies We Use

Cookie names and durations set by third-party platforms can change without notice. We review this list periodically. If you find a cookie on our Website that is not listed here, please tell us at privacy@coveragefinderusa.com.

4.1 Strictly Necessary Cookies

These are required for the Website to function and cannot be switched off. They do not require consent in any jurisdiction.

Cookie Name Provider Purpose Duration
consent_id coveragefinderusa.com Records your cookie choice, the categories accepted, and the timestamp 12 months
us_optout coveragefinderusa.com Stores a U.S. opt-out of sale/sharing, including one received via a Global Privacy Control signal 12 months
quiz_state coveragefinderusa.com Keeps your position and answers within the Quiz so the page can move you to the next step Session
_shopify_essential Shopify Inc. Essential session data required for the platform to serve pages correctly ~1 year
_shopify_y Shopify Inc. Unique visitor identifier supporting core storefront functionality ~1 year
_shopify_s Shopify Inc. Session identifier used by the platform 30 minutes
localization Shopify Inc. Stores the region and language used to render the page ~1 year
secure_customer_sig Shopify Inc. Security cookie used by the platform to protect session integrity ~1 year

4.2 Analytics Cookies

These help us understand which guides are read, where visitors drop out of the Quiz, and how to improve the Website. The data is aggregated and pseudonymous.

⚠ In the EEA and the United Kingdom these are set only after you consent. In the United States they are set by default and you may switch them off at any time.
Cookie Name Provider Purpose Duration
_ga Google Analytics 4 (Google LLC) Distinguishes unique users and measures site usage 2 years
_ga_[ID] Google Analytics 4 (Google LLC) Stores session state for GA4 measurement 2 years
_gid Google Analytics 4 (Google LLC) Distinguishes users within a 24-hour window 24 hours
_gat Google Analytics 4 (Google LLC) Throttles the rate of requests for performance 1 minute

4.3 Advertising and Retargeting Cookies

These are placed by our advertising partners to measure the results of our campaigns, attribute conversions, cap how often you see an ad, and show you relevant ads on other websites. They may be combined with data those partners hold about you from other sites.

⚠ Refusing these cookies will not stop you using the Website or the Quiz. It will only make the ads you see less relevant. For U.S. residents, refusing these is also how you exercise your right to opt out of the sale or sharing of personal information.
Cookie / Pixel Provider Purpose Duration
_fbp Meta Platforms, Inc. Identifies browsers across sites; powers Meta Pixel conversion tracking and retargeting 3 months
_fbc Meta Platforms, Inc. Stores the last click attribution for a Meta ad 3 months
fr Meta Platforms, Inc. Ad delivery and measurement on Facebook and Instagram 3 months
IDE Google LLC (Google Ads / DoubleClick) Ad targeting, conversion tracking and retargeting 13 months
_gcl_au Google LLC (Google Ads) Stores and tracks conversions from Google Ads 3 months
_uetsid / _uetvid Microsoft Corporation (Bing Ads) Session and visitor identifiers for Microsoft Advertising conversion tracking 1 day / 13 months
tt_webid_v2 TikTok Inc. Identifies users for TikTok conversion measurement and retargeting 13 months
ttclid TikTok Inc. Click identifier from a TikTok ad, used for conversion attribution Session / 7 days
trc_cookie_storage Taboola, Inc. User identifier for Taboola ad targeting and frequency capping 13 months
taboola_session_id Taboola, Inc. Session tracking for Taboola ad measurement Session
obuid Outbrain Inc. User identifier for Outbrain campaign measurement and attribution 13 months
_scid / sc_at Snap Inc. Snap Pixel identifiers for conversion tracking and retargeting 13 months
nb_uid Particle Media, Inc. (NewsBreak) Ad performance measurement and attribution 13 months

4.4 Affiliate and Campaign Tracking

We operate our own self-hosted tracking system to attribute visits and conversions to the correct campaign and to detect invalid traffic. Data stays within our own infrastructure and is not sold.

Cookie Name Provider Purpose Duration
cf_click_id Sanare Lab Ltd (self-hosted tracker) Attributes your visit and any resulting redirect to the correct advertising campaign 30 days
cf_src Sanare Lab Ltd (self-hosted tracker) Stores the traffic source and creative so partner payouts can be reconciled 30 days

5. Managing Your Preferences on This Website

5.1 The Consent Banner

On your first visit you will see our cookie banner. It:

  • Lets you accept all, reject all, or choose category by category
  • Makes rejecting as easy as accepting, with no pre-ticked boxes
  • In the EEA and the United Kingdom, appears before any non-essential cookie is set

5.2 Changing or Withdrawing Your Choice

You can change your mind at any time:

  • Click 'Cookie Settings' in the footer of any page
  • Use the Do Not Sell or Share page if you are in the United States
  • Enable Global Privacy Control in your browser (see Section 8)
  • Clear cookies in your browser, which also resets your stored preference

Withdrawing consent does not affect the lawfulness of processing carried out before you withdrew it.

5.3 Consent Records

We keep a record of each choice, containing:

  • A unique consent identifier
  • The date and time the choice was made
  • Which categories were accepted or rejected
  • The version of this Cookie Policy in force at the time

These records are kept for three years as evidence of compliance.

6. Managing Cookies in Your Browser

Browser Where to Manage Cookies
Google Chrome Settings > Privacy and security > Third-party cookies
Mozilla Firefox Settings > Privacy & Security > Cookies and Site Data
Safari (macOS / iOS) Settings > Safari > Privacy & Security > Manage Website Data
Microsoft Edge Settings > Cookies and site permissions
Opera Settings > Privacy and security > Cookies and other site data
Brave Settings > Shields > Cookie blocking (GPC is enabled by default)
⚠ Blocking all cookies will affect how this and other websites work. Strictly necessary cookies cannot be blocked without breaking core functionality.

7. Industry Opt-Out Tools

Alongside our banner, you can use industry-wide tools to limit interest-based advertising across many websites at once:

Tool Covers Link
DAA WebChoices Digital Advertising Alliance members (U.S.) optout.aboutads.info
DAA AppChoices Mobile app advertising (U.S.) youradchoices.com/appchoices
NAI Opt-Out Network Advertising Initiative members (U.S.) optout.networkadvertising.org
Your Online Choices IAB Europe participating networks youronlinechoices.eu
Google Ads Settings Google personalised advertising myadcenter.google.com
Meta Ad Preferences Facebook and Instagram advertising facebook.com/adpreferences
Google Analytics Opt-Out Google Analytics measurement tools.google.com/dlpage/gaoptout

These tools stop personalised targeting. You will still see ads, just less relevant ones.

8. Global Privacy Control and Do Not Track

Global Privacy Control (GPC) is a browser-level signal telling websites you do not want your personal information sold or shared. We detect and honour GPC. When we receive a GPC signal we automatically treat it as an opt-out of the sale and sharing of personal information for that browser, suppress advertising tags, and record the opt-out in the us_optout cookie. We apply this to all U.S. visitors, not only those in states where honouring GPC is legally mandatory.

Because the signal is tied to the browser, you need to enable it separately on each browser and device. Some browsers, such as Brave and Firefox, can send it by default. More information at globalprivacycontrol.org.

Do Not Track (DNT) is an older browser setting for which no common industry standard was ever agreed. We do not change our practices in response to a DNT header. Use GPC or our banner instead.

9. Third-Party Cookies and External Links

Some cookies described in Section 4 are set by third parties. We do not control how those companies use the data they collect, and their own policies apply. We suggest reviewing them directly:

Company Legal Entity Privacy / Opt-Out
Google Google LLC myaccount.google.com/data-and-privacy
Facebook / Instagram Meta Platforms, Inc. facebook.com/privacy/policy
TikTok TikTok Inc. tiktok.com/legal/page/us/privacy-policy
Microsoft (Bing Ads) Microsoft Corporation account.microsoft.com/privacy
Taboola Taboola, Inc. taboola.com/privacy-policy
Outbrain Outbrain Inc. outbrain.com/privacy
Snapchat Snap Inc. snapchat.com/privacy/privacy-center
NewsBreak Particle Media, Inc. newsbreak.com/privacy
Shopify Shopify Inc. shopify.com/legal/privacy
⚠ When you follow a link to an insurance provider or comparison partner, you leave our Website. This Cookie Policy stops applying at that point and the destination site's own cookie and privacy practices take over.

10. Updates to This Cookie Policy

We may update this Policy to reflect changes in:

  • The cookies and technologies we use
  • Legal requirements in the United States, the United Kingdom or the EU
  • Our advertising partners or campaign infrastructure

When we make a material change we will revise the 'Last Updated' date and, where required, present the banner again to collect a fresh choice.

11. Contact Us

Sanare Lab Ltd
Kemp House, 160 City Road
London, EC1V 2NX
United Kingdom

Email: privacy@coveragefinderusa.com

If you are not satisfied with our response, you may complain to:

  • California — California Privacy Protection Agency, cppa.ca.gov
  • Other U.S. states — your State Attorney General, naag.org/find-my-ag
  • United Kingdom — Information Commissioner's Office, ico.org.uk
  • EEA — the data protection authority of your country, edpb.europa.eu